Product Manager
LanceSoft, Inc.
Pleasanton, CA
Major Retailer looking for Product Manager. 
Must have 7+ years of product manager experience. 
Must have internet and retail experience. Bonus if you have grocery/CPG industry experience.
This is a Hybrid role (2x/wk in the office: Tues & Thurs in Pleasanton, CA
Loyalty or reward program experience a huge plus
Key Responsibilities include, but are not limited to:
• Gather input from a variety of internal and external sources to define product visions and concepts; analyzes competitors and market trends; synthesize data, evaluates technologies; develops detailed requirements, feature definitions, implementation plans, and internal communications
• Write user stories as a part of the product development lifecycle that:o directly support primary objectives of the product and/or initiativeo are appropriate in size for iterative developmento include clear and specific acceptance criteriao consider dependencies on other stories and/or projects & initiatives
• Participate in cross-functional teams during the entire lifecycle of product development. Proactively identifies problems that arise in the project, outlines options, recommends solutions, and escalates as needed• Work closely with business partners to define the product vision, manage roadmap, define requirements and manage prioritization of all business requests• Collect and analyze feedback from customers, stakeholders and other teams to shape requirements, features and product experiences• Work closely with engineers to understand system constraints, and launch new solutions using an iterative product delivery process• Be responsible for delivering consumer-facing products / experiences that drive conversion of shoppers to loyalty members and increase engagement from current loyalty members• Identify areas that require customer research. Partners with user experience team to user-test designs through mock-ups, functional prototypes, etc. to ensure they are meeting intended goals• Use both qualitative and quantitative feedback to develop key user insights and drive product improvements• Develop supporting business case, including financial impact and benefits statements / KPI’s, to support feature/functionality concepts